Resell Rights Mastery Blog

This is one of my favorite self-improvement books.

The 7 Habits Of Highly Effective People applies to every single area of your life, whether it is in Internet marketing, fitness, spiritual… it also works no matter what your job description is - as an employee, a boss, a self-employed small business owner, an investor or a retiree, it is always helpful to reflect on the principles within the book and set your goals for the next year.

For me personally, I’ve set my goals for the next year. There’s only one and a half months away from next year, about 46 days to go.

I’ve found that you actually need to prepare ahead of time in order to stand a better chance at fulfilling your new years resolutions.

It’s only human to set a bunch of beautiful goals, and fall short of it a month or two weeks later. Some people even fail to keep up with it for ONE day - because their habits are not aligned with their resolutions.

In my opinion, you should at least set your goals one month before the year rolls over into the next. It takes people at least 21 repetitive days of doing a task before it becomes a habit. Setting your resolutions on the 1st of January is too late - your habits won’t allow you to change.

So be sure to “Begin With The End In Mind”, set your goals now for your Internet marketing business and your life - you will see a huge difference in your motivation and drive to succeed!

Authored By Khai

Fire Sales are getting popular nowadays, you get the chance to make fast money, put it together quickly and get tons of people to promote your product for a good cause. What could be better?

I’ll tell you what’s bad… it is when you turn your fire sale into a ‘me-too’ fire sale. You try and jump on the fire sale bandwagon but you do not have a completely unique concept and angle, and you try and manipulate people into donating money into your paypal account for any lame excuse.

In my opinion, I strongly believe that in order to be successful in a fire sale, you must observe the following:

• Don’t run a fire sale for the sake of running a fire sale. If all you have are a bunch of rehased, ‘un-targeted’ products, you will only be wasting your time devaluing not only your clients, but other marketer’s patience as well. Make no mistake about it - there are already a lot of fire sales running every single year. If you do not want to be accused of being a Me-Too wannabe, then you must have products that really benefit others.
• Also, remember not to run your fire sale with only money in mind. You must give others the opportunity to build their lists or give a good incentive why others should promote you.
• Focus on your target market. I’ve done this myself - promoting a fire sale to a unique and targeted niche market. I’ve themed all the products that will actually be useful for the subscribers rather than a hodge-podge of old E-books. (In my country, they will call it ‘Rojak’ meaning a mixture of all kinds of food lumped into a single bowl - with tasty sauce!)
• Having an end in mind. Yes, we all try and come up with a reason why we want to run one in the first place, but make mo mistake about it - don’t give people a lame excuse like buyinig a new fan or getting some extra cash. Of course, charity is always a good way to position your fire sale as it really tugs on the heartstrings of people.

So don’t be a ‘me-too’ fire sale junkie - be different, and be better!

Authored By Khai

There is something I want to share with you about product launches because this is critical to your online success and it will make the difference between making thousands of extra dollars and losing them.

Last week, I conducted a launch called MLM Fire Sale and I chose a payment gateway - Pay Dot Com.

We started the launch and we sold about 50 copies in first three hours because everything was running smoothly (or so it seemed). We then proceeded into the next day and you wouldn’t believe what happened… PayDotCom went down during the 2nd day of our launch and my partner and I were horrified as our sales came to a grinding halt!

Can you believe that Pay Dot Com went DOWN for about 6 hours? Imagine what would happen if it went down on the first day of the launch?!

To be honest, the 6 hour downtime didn’t affect the overall execution adversely as the results much because I was quite satisfied with the results, But if you are thinking about running your own product launch, make sure you CHOOSE a good payment processor.

You see, I have nothing against Mike Filsaime and I really respect the great work he has done in the Internet marketing community, but I’m just going to focus on the problem and not the person - to get things straight. I had to do a lot of ‘fire fighting’ and it was no fault of my own!

If you want to host your affiliate program, either do it on ClickBank or install JV Manager to manage it yourself. Clickbank has good support and JVM will help you to manage it well if you want to do everything yourself.

On the other hand, when you are choosing a method to accept payment, I would choose 2 Check Out (2CO) over Paypal anyday.

Last year, Vince Tan, Gobala Krishnan and Melvin Ng launched the biggest fire sale of 2007 - Send Us To U.S. and it generated $69,000 in 7 days. However, Paypal limited their account in spite of Vince calling them to inform about the launch.

Imagine… 69 grand frozen and you can’t pay your affiliates at all… that would be disasterous. Thankfully Paypal released their money.

Getting your affiliate program frozen is really bad, not because you lose the sales per se, but also because you will disappoint your affiliates for sending traffic to your site! But I was glad for one thing, the partners who promoted me were very patient and understanding and the 6 hour downtime really didn’t affect the launch much as the affiliate sales continued to come in thanks to the cookies in place.

Remember - choose wisely because you don’t want to be blamed for other people’s failures…

Authored By Khai