Resell Rights Mastery Blog

Communicating Effectively With Your Audience

Filed under category Other / General by Khai Ng at 12:12 pm.

Speaking in front of a crowd may not be an easy thing to do. It takes a lot of practice and confidence if you want to be able to deliver an effective speech.

After delivering my first speech for an Internet marketing workshop recently, I’ve learned a lot of things about communication and I want to share this with you.

Here they are:

  • If you are worried about stage fright, then my best advice for you is not to think so much about what you are going to say. Just do the necessary preperations but before the speech, don’t rehearse too much because when the time comes, you are going to be put under pressure. Just talk naturally, as though you are speaking to a friend.
  • Don’t talk too fast. There is a tendency to run through your slides very quickly but I’ve learned that the audience will need to take time to absorb what you are saying. I had 45 minutes to do my talk and I prepared 40 slides. I thought I would exceed my time slot, but I went too fast thinking I had to run through quickly and at the end of the presentation, I had 10 minutes left (lol)…
  • Always ask questions because it engages the crowd. If you do not ask questions, your speech is no different when it comes to talking to a white wall. Interact!
  • Look into other people’s eyes and not your slides.
  • Tell funny jokes. When you tell jokes, it helps people to ease up. It will help YOU to ease up as well so try and prepare some good jokes before your presentation.
  • Lastly, if you can’t remember what to say, don’t over clutter your slides with words, just use a few key points on your slides and link them in your mind. Linking is a good way to remember what you want to say compared to reading it directly from your slides.

Authored by Khai


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A ‘Me-Too’ Fire Sale?

Filed under category Other / General by Khai Ng at 9:56 pm.

Fire Sales are getting popular nowadays, you get the chance to make fast money, put it together quickly and get tons of people to promote your product for a good cause. What could be better?

I’ll tell you what’s bad… it is when you turn your fire sale into a ‘me-too’ fire sale. You try and jump on the fire sale bandwagon but you do not have a completely unique concept and angle, and you try and manipulate people into donating money into your paypal account for any lame excuse.

In my opinion, I strongly believe that in order to be successful in a fire sale, you must observe the following:

  • Don’t run a fire sale for the sake of running a fire sale. If all you have are a bunch of rehased, ‘un-targeted’ products, you will only be wasting your time devaluing not only your clients, but other marketer’s patience as well. Make no mistake about it - there are already a lot of fire sales running every single year. If you do not want to be accused of being a Me-Too wannabe, then you must have products that really benefit others.
  • Also, remember not to run your fire sale with only money in mind. You must give others the opportunity to build their lists or give a good incentive why others should promote you.
  • Focus on your target market. I’ve done this myself - promoting a fire sale to a unique and targeted niche market. I’ve themed all the products that will actually be useful for the subscribers rather than a hodge-podge of old E-books. (In my country, they will call it ‘Rojak’ meaning a mixture of all kinds of food lumped into a single bowl - with tasty sauce!)
  • Having an end in mind. Yes, we all try and come up with a reason why we want to run one in the first place, but make mo mistake about it - don’t give people a lame excuse like buyinig a new fan or getting some extra cash. Of course, charity is always a good way to position your fire sale as it really tugs on the heartstrings of people.

So don’t be a ‘me-too’ fire sale junkie - be different, and be better!

Authored By Khai


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Consistency And Persistency In SEO

Filed under category Other / General by Khai Ng at 8:09 pm.

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Many Internet marketing newbies complain that their sites or blog posts do not get ranked well on Google.

It happens when people do not do enough SEO work.

The underlying reason is they are not consistent and persistent when it comes to SEO.

You see, SEO is not something that you do ‘once and for all’, it is on going and you will be able to get better rankings if you are willing to allocate a little bit of time each day to build links.

Here is a very simple plan that will allow you to get very good results without spending too much time and money.

  • Write 1 article a day. Article directory submissions provide precious link juice and targeted traffic for your sites. Don’t try and dump a whole bunch of articles at one shot, try and spread it out over a period of time by writing one article a day and submitting them consistently everyday. If you feel that writing one a day is daunting, then try once in two days. After a month, you would have submitted 15-30 articles which will give you good rankings and traffic.
  • Leverage on Squidoo and Hub Pages. Remember those articles you have written for your article directory submissions? Use them to create a Squidoo lens and a hub page. It will help you save a lot of time if you re-use your articles. Squidoo has a page rank of 8 and it will help your site or blog when it comes to ranking well.
  • Make sure you bookmark all your posts consistently (write one and bookmark three - it is very simple). If you have installed the ’share this’ plugin for your blog, you will have easy access to a bunch of Social Bookmarking sites that you can easily spread the word. I highly recommend using Digg, Stumble Upon and Propeller (if you are short of time) because these three will give you lots of traffic and authority.

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    Remember, the key is not to get bogged down with too much work, keep it simple and achievable and as you consistently do a little everyday, you will accomplish a lot at the end of the month (which is more SEO work than what most people do in a year).

    Authored By Khai


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