Resell Rights Mastery Blog

© 2008 Edmund Loh & ResellRightsMastery.com. All Rights Reserved. Please do NOT copy or reprint this article. It is for your own reading only.

Hi!

As someone who started out as a Resell Rights Marketer back in 2005 (and I still am one today), many people often ask me questions like, “what is Resell Rights?” and “how do I make money from it?”

This article acts as a quick guide to understanding Resell Rights for new marketers as well as coverage on how anyone can set up and market a product with Resell Rights online in the shortest time possible.

In more ways than one, Resell Rights Marketing is the “online version” of the modern day Franchising business. Instead of purchasing businesses with physical premises and equipments, you invest in Digital Products, and sometimes also online ‘premises’ that act as Internet Marketing platforms.

What makes Resell Rights Marketing lucrative for the ordinary individual is that the required start-up capital relatively low - as in the hundreds of dollars, and no more than a couple of thousands of dollars in rare deals.

Yet the profit potential is marginally high.

And Resell Rights Marketing had evolved through several loops and stages throughout the past few years, especially with the discovery of Private Label Rights. It has made the Resell Rights industry more competitive than in the early days, of course.

But there’s no denying that there’s still plenty of money to be made from this field, and the pie is still generously proportioned for everyone.

Resell Rights - The Basics

Before we begin, let’s cover the fundamental grounds.

What is a Reseller?
In general, a reseller buys a product, sells it and keeps 100% of the profits to him or herself. This is in contrary to being an affiliate whereby an affiliate sells other people’s products for a commission.

In addition to that, it is possible for the reseller to create residual income from the sales of the product as long as the affiliate links are found within the product thus creating back-end profits.

What Are Resell Rights?
Resell Rights allow one to resell the product and keep 100% of the profits with which without it, one is prohibited from selling the product to another person.

What Type of Resell Rights are There?
While there are many types of Resell Rights, here are some of the popular ones:

1. BASIC Resell Rights - single level Resell Rights. You have the rights to sell the product to your customer, but your customer is not allowed to sell the product to others.

2. MASTER Resell Rights - Not only do you have the rights to resell the products, your CUSTOMERS have the rights to resell the products.

3. RE-BRANDING Rights - With re-branding rights, the product remains totally intact on the surface but you will be able to multiply your profit centers by changing the unseen aspects of the books. Using re-branding rights, you can change certain parts like the web address, affiliate IDs (so the sales are credited to YOU), and sometimes, the author’s name.

4. GIVE AWAY Rights - You can give the product away but you can’t edit the content in any way. This form of rights is also very useful if you have a product that you want to share with as many people as possible on the Internet. It is also very useful as a bonus.

Resell Rights - Getting Started

To start your online Resell Rights business, you need to have a high-quality product with Resell Rights, and preferably one that can be customized.

The product can come in the form of an E-Book, Software, Audio/Video, Home Study Course, and more.

When looking for one, take the following factors into consideration:

1. Resell Rights License to a High Quality Product
The product must have resell rights in order for you to sell and keep 100% of the profits. High quality and has demand - a poor quality product will not only make it hard for you to make sales but also result in high refund rates.

2. Good Sales Copy and Promotion Tools
If the sales letter and promotion tools (emails, banners, etc.) are not written in a compelling manner, then you’re probably better off writing your own or sourcing for another product.

3. Rare or Uncommon
It is anytime preferable to purchase the Resell Rights license to a product that its Resell Rights is not widely distributed to your competitors.

4. Author / Product Owner Credibility
Like a potential Franchisee, you want to invest in a proven name that brings status and good reputation with it. You can easily conduct a background check by typing the product/brand title or author’s name into Search Engines for instant results.

5. Back-End Profits
Learn how you can earn residual income from the sales of the product(s) with Resell Rights. It is smart to focus on making your one-time effort pay continuously.

Setting Up Your Resell Rights Business

If you have not done this just yet, get yourself a website (domain and hosting).

Recommended Web Hosting:
http://www.hostgator.com/
http://www.pagematic.com/

Domain Name Registrar
http://www.namecheap.com/
http://www.godaddy.com/

As you are a Reseller, you are expected to be provided the fundamental Resell Rights Marketing materials such as sales copy (most important!), thank you page, the product itself, and other promotion tools. (banner ads, Google Adword advertisements, follow-up emails, etc.)

Also, don’t forget to set up your Credit Card payment processor or Online Merchant account.

Recommended Merchants
http://www.2checkout.com
http://www.paypal.com/

Enter the “buy” button or link into your sales copy (make sure your customer is re-directed to the Thank You page URL immediately after they make their purchase), upload all of the files including the Digital Product onto your server by FTP — and you’re all set!

Resell Rights Marketing

Some methods include:

1. Create a FREE Special Report and distribute it.
Provide useful information and content for the end-user, and subtly soft-sell your product. TIP: just be sure that it is not really a cloaked sales letter. This will in turn, lead targeted prospects to your sales letter thus increasing your chances of making sales.

2. Write articles and submit it to article directories, forums and membership sites.
Giving free information to people who are searching for it gives you credibility. In your resource box, make a brief mention of your product with a live URL to it.

3. Promote the product to your mailing list.
No deny that this is one of the fastest way if you own an opt-in mailing list. The bigger and higher quality your subscriber list is, the more sales you can make.

For More Resell Rights Marketing Strategies and Tactics:
Join Resell Rights Mastery

So there you have it… a quick guide to Resell Rights Marketing! This is by no means a comprehensive guide to making money from Resell Rights products. (read: crash course)

At all times, I would definitely encourage you to continuously read and study on this exciting possibility of making money online. Resell Rights not only provide as an extra means to boost your revenue but also along with it, brings an opportunity to expand your Online Business too.

I hope you benefit greatly from my insights!

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Edmund Loh is a renowned PLR Extraordinaire and Resell
Rights Master, highly recognized for producing top
quality Private Label and Resell Rights Digital
Products at an unbelievable pace within the Internet
Marketing industry.

Visit Edmund’s flagship site today at:
http://www.resellrightsmastery.com/
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